Category: Sony Alpha 33

Will the Electronic Viewfinder (EVF) save the photo world?

With the first expert photo cameras from Sony equipped with electronic viewfinders, the question is more and more often asked whether this is a technological opportunity that the old photo pricks prefer to ignore or an approximate solution aimed only at low-demand customers. As a matter of fact, truth lies somewhere in between those two…

Sony Alpha 35 @ sony.nl

Discontinued Sony cameras

Messages from all over the world are announcing that Sony is currently discontinuing a number of SLR cameras: Sony Alpha 580 (from Singapore and other) Sony Alpha SLT 33 The most common interpretation of such news is that Sony is preparing a large number of official launches in the coming weeks. Most probably they will…

ACR 6.2 and LR 3.2 love Sony

Yes! Adobe loves Sony. The final releases of DNG Converter 6.2, Adobe Camera Raw 6.2 and Lightroom 3.2 includes RAW file conversion for the Sony Alpha 33, Alpha 55, Alpha 290, Alpha 390, NEX-5 and NEX-3. Those were included in the Release Candidate versions, but they become official/final now. Of course, other cameras are also…

Photokina 2010: Sony reborn

2010 is decidedly a critical year for Sony: Nearly all the photography product portfolio is going to be renewed and many innovations are coming to sustain this. Even better, at the end of September, the Photokina fair in Köln, Germany, will allow Sony to announce and present several key products defining this rebirth, this jump…